 |
| When A House Won't Sell... |
I currently have a house that is a piece of crap. It is in horrible condition in a less than "aspirational" neighborhood. I've sent this property out to my buyer's list, marketed it online, posted it to online classified sites, syndicated it to other wholesalers, put out bandit signs and still haven't been able to sell it.
Get A Price Concession
Whenever I have this much difficulty selling a property like this, its usually because the price is too high. So
I went back to the owner and got a pricing reduction and I think I've gotten the price as low as I think we're going to get it. I've even gotten him to agree to a structured purchase as well but the property still isn't selling. So what's a guy to do?
When Price Reductions Don't Work
I learned this little trick from
Sean Terry via one of his podcasts last year.
It's a pretty nifty tactic and while I only bring it out every now and again (because it can be a little time consuming and also has implicit costs associated with it), at the very least, it helps to get traffic to a property. What's this little tactic called?